cannibalize; verb: to take salvageable parts from (as a disabled machine) for use in building or repairing another machine; to take (sales) away from an existing product by selling or being sold as a similar but new product usually from the same manufacturer; also :to affect (as an existing product) adversely by cannibalizing sales; to practice cannibalism

Example Sentence: The company is risking cannibalizing sales of its flagship truck with this impressive—and less expensive—new model.

Come back tomorrow for another word of the day courtesy of Merriam Webster!

Thanks for reading!

-Gabe